From the book Advertising Next
currently listening to: 3Oh!3! Don’t trust Me
take a listen
I heard a glint of a rumor about this a week ago and now adage.com has its very own story. A 4G iPhone 3G to be sold at WalMart. Will this ‘tarnish apple’s brand’? Most likely no, but it will make getting an iPhone less of a luxury . At this point if I see someone with an iPhone 3G we can instantly be friends. They value quality, and technology. However, the first time I see someone smoking a cigarette, holding a WalMart bag and tapping away at their iPhone with long acrylic fingernails a little part of me will die.
The other thing that worries me is the quality of apple products. Once known as the gold standard of quality I now have to replace my iPod AT LEAST every year. My first iPod lasted 4 years! I know that as apple saturates the market they need to keep quality low enough that customers will need new products but it’s getting a little annoying.
Maybe part of me things the iPhone belongs in WalMart, but it will still be on my Christmas list…along with another iPod to replace my broken one.
Link: http://adage.com/digital/article?article_id=133099
there is a reason the award’s keep rolling in for this ‘film of the year’ Danny Boyle’s Slumdog millionaire is the best film I have seen in a long tim.
Outstanding cinematography, outstanding actors, outstanding music. I can’t wait for this film to catch on, it’s incredible.
On Friday at work I had the chance to sit down with Jennifer Patterson, The group planner for DirecTV. She gave me some awesome advice. The thing I love/hate about sitting down with planners is that they challenge everything you say and you really have to work to show them the rationale for what you believe. Jenn wasn’t different.
We talked a while about her journey from Wieden + Kennedy in Portland and London, and her time in Miami. She gave some great advice on whether I should take part in the Miami Ad School Account Planning Bootcamp I was accepted to. Thankfully I met with her before it was too late.
I’m thankful for the many people who have given me advice in the internships I have had and shaped my path. I’m in between a rock and a hard place right now trying to get a job or that next internship that will hopefully get me a real live paying planning job.
One thing she said that really stuck with me is that on interviews you need to make sure you tell your story, because that’s what planning is, we’re in the business of telling stories.
She also said you don’t necessarily need a portfolio. Anything can act as your portfolio to tell who you are and what you can do. This blog is my portfolio :)
not yet available to embed from youtube.